21.4.12

The Beautiful and Damned

I have been working on my Final Major Project at university, before graduating in 2 months (scary!) and my project is an event campaign which will give shoppers a unique and exciting experience. To promote this I decided to create a fashion film which could be sent out over the internet and therefore act as a viral marketing tool to reach target customers. I decided that the theme for the event should be the '1920s' due to the release of 'The Great Gatsby' in December and the clear 1920s inspired fashion trends appearing on the catwalks. Here are some of the stills from the film and some still images which correspond. 

(Image: By Elise Ross, Photographer -Joshua McMichael, 
MUA -Alexzandra Cleal, Stylist - Charlotte Collins, Model -Amanda Rushforth) 



I was lucky enough to have many other talented individuals involved. I was overall creative director, with Lauren Howard and Lauren Woodfall as film directors to bring the ideas to reality. On set was also Charlotte Collins as the stylist and Joshua McMichael, photographer. On the first day of shooting I was lucky enough to have Make-up and hair done by Alexzandra Cleal and on day two, Charlotte Carrington. 
Thanks to everyone who was invovled! 

Here are some stills from the first day of filming 
(more to come!) 




The 1920s theme was mixed with modern to create a high-fashion look. 

Here is some of the photo stills from the shooting days.



(Image: By Elise Ross, Photographer -Joshua McMichael, 
MUA -Alexzandra Cleal, Stylist - Charlotte Collins, Model -Hannah Baker)

(Image: By Elise Ross, Photographer -Joshua McMichael, 
MUA -Alexzandra Cleal, Stylist - Charlotte Collins, Model -Amanda Rushforth. Same below)



(Image: By Elise Ross, Photographer -Joshua McMichael, 
MUA -Alexzandra Cleal, Stylist - Charlotte Collins, Model -Hannah Baker)

(Image: By Elise Ross, Photographer -Joshua McMichael, 
MUA -Charlotte Carrington, Stylist - Charlotte Collins, Model -Beth Cleavy)

(Image: By Elise Ross, Photographer -Joshua McMichael, 
MUA -Charlotte Carrington, Stylist - Charlotte Collins, Model -Beth Cleavy)

I hope you like the images, I can't wait to see the finished edit of the film! Will post it on here for all to see! 

Elise x